Privacy Policy

At Pizza Luce, we are deeply committed to protecting the privacy and personal information of every individual who interacts with our website, services, and business operations. This Privacy Policy explains in detail how we collect, use, store, share, and protect your personal data when you visit our website at cafe-pizzaluce.click, place an order, subscribe to our newsletter, or otherwise engage with us. Please read this document carefully to understand our practices and your rights.

By accessing or using our website and services, you acknowledge that you have read, understood, and agree to the terms outlined in this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of our website and services immediately.

1. About Us and Our Commitment to Privacy

Pizza Luce is a food service business operating within the United States. We are committed to handling all personal data responsibly, transparently, and in full compliance with applicable United States privacy laws, including but not limited to the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission Act (FTC Act), and other applicable state and federal regulations.

Our contact details for all privacy-related matters are as follows:

We have designated a responsible party within our organization to oversee all data protection matters. If you have any questions, concerns, or requests regarding your personal data, please do not hesitate to reach out to us using the contact details provided above.

2. Information We Collect

We collect various categories of personal information depending on how you interact with our website and services. Below is a comprehensive breakdown of the types of data we may collect:

2.1 Personal Identification Information

When you place an order, create an account, subscribe to communications, or contact us directly, we may collect the following personally identifiable information:

• Full name
• Email address
• Phone number
• Delivery address and billing address
• Date of birth (where applicable for age verification or promotional purposes)
• Username and password (for account holders)
• Payment information (processed securely through third-party payment processors; we do not store full credit card numbers)
• Order history and preferences
• Dietary preferences or restrictions (when voluntarily provided)

2.2 Usage and Behavioral Data

When you browse our website, we automatically collect certain information about your online activity and behavior, including:

• Pages visited and time spent on each page
• Links clicked and features used
• Search queries entered on our website
• Referring URL (the website that directed you to ours)
• Your navigation path through our website
• Frequency and duration of visits
• Shopping cart activity and abandoned cart information

2.3 Device and Technical Information

We automatically collect technical information about the device and network you use to access our website, including:

• IP address
• Browser type and version
• Operating system and device type (desktop, mobile, tablet)
• Screen resolution and display settings
• Time zone and geographic location (based on IP address)
• Language settings
• Device identifiers and mobile advertising IDs

2.4 Cookie and Tracking Technology Data

We use cookies, pixel tags, web beacons, and similar tracking technologies to collect data about your interactions with our website. This includes session identifiers, preferences, and analytical data. For more information, please refer to Section 9 (Cookie Usage) of this policy.

2.5 Communications Data

If you contact us via email, contact forms, or other communication channels, we collect the content of those communications, including your name, contact details, and any other information you voluntarily include in your message.

2.6 Voluntarily Submitted Information

We may collect additional information that you voluntarily provide, such as reviews and ratings for our food and services, survey responses, contest or promotion entries, feedback, and social media interactions when you tag or mention us.

3. How We Use Your Information

Pizza Luce uses the personal information we collect for a range of legitimate business purposes. We are committed to using your data only as described in this policy and only to the extent necessary for each specific purpose.

3.1 Service Provision and Order Fulfillment

• Processing and fulfilling your food orders, including delivery and pickup
• Sending order confirmations, receipts, and updates
• Managing your account and preferences
• Responding to your inquiries, complaints, and customer service requests
• Processing refunds and resolving disputes

3.2 Website Operation and Improvement

• Maintaining and improving the functionality, performance, and security of our website
• Diagnosing technical problems and fixing bugs
• Personalizing your experience on our website based on your preferences and history
• Analyzing traffic patterns and user behavior to optimize website design and content

3.3 Marketing and Communications

• Sending you promotional emails, special offers, discounts, and newsletters (where you have opted in or where we have a legitimate interest to do so under applicable law)
• Notifying you about new menu items, seasonal specials, and loyalty program benefits
• Conducting targeted advertising campaigns, including retargeting on third-party platforms
• Personalizing marketing content based on your past orders and preferences

You have the right to opt out of marketing communications at any time. Please see Section 7 (Your Rights) for details on how to do so.

3.4 Analytics and Business Intelligence

• Understanding customer demographics and preferences
• Evaluating the performance of our promotions and marketing campaigns
• Conducting internal research and product development
• Generating aggregated, anonymized statistical reports

3.5 Legal Compliance and Safety

• Complying with applicable laws, regulations, and legal obligations
• Responding to lawful requests from government authorities and law enforcement
• Protecting the rights, property, and safety of Pizza Luce, our customers, and the public
• Preventing, detecting, and investigating fraud, abuse, or other illegal activity
• Enforcing our Terms of Service and other applicable policies

4. Sharing Your Information with Third Parties

We value your privacy and do not sell your personal information to third parties for monetary compensation. However, we may share your information in the following limited circumstances:

4.1 Service Providers and Business Partners

We engage trusted third-party companies and individuals to perform services on our behalf, such as:

• Payment processors — to securely handle financial transactions
• Delivery and logistics partners — to fulfill food delivery orders
• Email marketing platforms — to manage and send our newsletters and promotional communications
• Analytics providers — such as Google Analytics, to help us understand website usage
• Cloud hosting and IT infrastructure providers — to store and manage our data securely
• Customer support tools — to manage inquiries and communications

These service providers are contractually obligated to use your information only as directed by us and in accordance with applicable privacy laws. They are not permitted to use your data for their own independent purposes.

4.2 Legal Requirements

We may disclose your personal information if we are required to do so by law or in response to valid legal processes, including subpoenas, court orders, or government requests. We may also disclose information when we believe in good faith that disclosure is necessary to protect our rights, prevent fraud, or protect the safety of our users or the public.

4.3 Business Transfers

In the event that Pizza Luce undergoes a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website if such a transfer occurs, and we will explain any choices you may have regarding your data.

4.4 With Your Consent

We may share your information with third parties for purposes not listed in this policy when we have obtained your explicit prior consent to do so.

4.5 Aggregated and Anonymized Data

We may share aggregated, anonymized, or de-identified data with third parties for research, analytics, marketing, or other business purposes. This data cannot reasonably be used to identify you personally.

5. Data Security

Pizza Luce takes the security of your personal information seriously and implements a range of technical, administrative, and physical safeguards designed to protect your data against unauthorized access, disclosure, alteration, or destruction.

5.1 Security Measures We Employ

• Encryption: We use Secure Socket Layer (SSL) / Transport Layer Security (TLS) encryption technology to protect data transmitted between your browser and our servers.
• Access Controls: Access to personal data within our organization is restricted to authorized personnel who need the information to perform their job functions.
• Password Security: User account passwords are stored using industry-standard hashing algorithms, not in plain text.
• Regular Security Audits: We conduct periodic security assessments and vulnerability testing to identify and address potential risks.
• Secure Payment Processing: Payment card data is handled through PCI-DSS compliant third-party payment processors. We do not store your full payment card details on our servers.
• Employee Training: Our team members receive regular training on data privacy and security best practices.

5.2 Limitations of Security

While we strive to protect your personal information using commercially reasonable measures, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data. In the event of a data breach that affects your personal information, we will notify you and the appropriate authorities as required by applicable law, including state breach notification laws applicable in the United States.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, to comply with our legal obligations, resolve disputes, and enforce our agreements. The specific retention periods depend on the type of data and the context in which it was collected.

When personal data is no longer required, we securely delete or anonymize it in accordance with our internal data disposal procedures.

7. Your Privacy Rights

Depending on your location and the laws applicable to you, you may have certain rights with respect to your personal information. Pizza Luce is committed to honoring these rights and responding to all valid requests in a timely manner.

7.1 Rights Under the CCPA/CPRA (California Residents)

If you are a resident of California, you have the following rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

• Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources from which it was collected, the business purposes for collecting or sharing it, and the categories of third parties with whom we share it.
• Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain exceptions permitted by law.
• Right to Correct: You have the right to request that we correct inaccurate personal information we maintain about you.
• Right to Opt-Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising. To exercise this right, you may use our "Do Not Sell or Share My Personal Information" link available on our website.
• Right to Limit Use of Sensitive Personal Information: Where applicable, you have the right to limit our use and disclosure of sensitive personal information.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights. We will not deny you goods or services, charge you different prices, or provide a different level of service as a result of your exercising these rights.

7.2 General Privacy Rights (All Users)

Regardless of your location, we extend the following rights to all users of our website and services:

• Right of Access: You may request a copy of the personal information we hold about you.
• Right to Rectification: You may request that we correct any inaccurate or incomplete personal data we hold about you.
• Right to Erasure: You may request that we delete your personal data, subject to applicable legal requirements.
• Right to Portability: You may request that we provide your personal data in a structured, commonly used, machine-readable format.
• Right to Withdraw Consent: Where our processing of your data is based on your consent, you have the right to withdraw that consent at any time. Withdrawal of consent will not affect the lawfulness of processing that occurred before you withdrew your consent.
• Right to Opt-Out of Marketing: You can opt out of receiving marketing communications from us at any time by clicking the "unsubscribe" link in our emails, or by contacting us directly at [email protected].

7.3 How to Submit a Privacy Request

To exercise any of your privacy rights, please contact us using the following methods:

• Email: [email protected]
• Website: cafe-pizzaluce.click

We will respond to your verified request within 45 days as required under the CCPA/CPRA. We may extend this period by an additional 45 days where necessary, provided we notify you of the extension within the initial response period. We may need to verify your identity before processing your request to protect against fraudulent submissions.

8. Children's Privacy

Our website and services are intended solely for use by individuals who are 18 years of age or older. We do not knowingly collect, solicit, or use personal information from children under the age of 13 (or under the age of 16 for purposes of data sharing/selling, as applicable under the CCPA/CPRA).

In compliance with the Children's Online Privacy Protection Act (COPPA), we do not knowingly collect personal information from children under the age of 13 without verified parental consent. If we become aware that we have inadvertently collected personal information from a child under 13, we will take prompt steps to delete such information from our records.

If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately at [email protected]. We will investigate the matter and take appropriate action to remove the relevant data.

We encourage parents and guardians to monitor their children's online activities and to help enforce this policy by ensuring that minors do not use our website or services without appropriate supervision.

9. Cookie Usage

Our website uses cookies and similar tracking technologies to enhance your browsing experience, remember your preferences, analyze website traffic, and deliver personalized content and advertisements.

9.1 What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They allow the website to recognize your device and remember certain information about your visit, such as your preferences and settings.

9.2 Types of Cookies We Use

• Strictly Necessary Cookies: These cookies are essential for the functioning of our website. They enable you to navigate the site and use its core features, such as accessing secure areas and completing transactions. These cookies cannot be disabled.
• Performance and Analytics Cookies: These cookies collect information about how visitors use our website, such as which pages are visited most often and whether users receive error messages. All information is aggregated and anonymized. We use tools such as Google Analytics for this purpose.
• Functionality Cookies: These cookies allow our website to remember choices you make (such as your language or location) and provide enhanced, personalized features.
• Marketing and Targeting Cookies: These cookies track your browsing habits and are used to deliver advertisements that are more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and to measure the effectiveness of our marketing campaigns.

9.3 Managing Your Cookie Preferences

You can control and manage cookies in a number of ways. Most web browsers allow you to manage your cookie preferences through the browser settings. You may choose to block or delete cookies, but please be aware that doing so may affect the functionality of our website.

For more detailed information about the cookies we use, the purposes for which we use them, and your options for managing cookies, please refer to our full Cookie Policy available on our website at cafe-pizzaluce.click.

For California residents, you may also opt out of the use of certain cookies for cross-context behavioral advertising by using the "Do Not Sell or Share My Personal Information" option available on our website.

10. International Data Transfers

Pizza Luce is based in the United States, and your personal information is primarily collected, stored, and processed within the United States. However, some of our third-party service providers may operate in or have infrastructure located in other countries. As a result, your personal data may be transferred to, stored in, and processed in countries outside of the United States.

When we transfer personal information internationally, we take steps to ensure that appropriate safeguards are in place to protect your data and that such transfers comply with applicable privacy laws. These safeguards may include:

• Entering into data processing agreements with third parties that incorporate standard contractual clauses or equivalent data protection obligations
• Ensuring that recipients of your data are located in countries that provide an adequate level of data protection
• Obtaining your explicit consent for the transfer where required by applicable law

By using our website and services, you acknowledge and consent to the transfer of your personal information to countries that may have different data protection laws than your country of residence.

11. Links to Third-Party Websites

Our website may contain links to third-party websites, applications, or services that are not operated or controlled by Pizza Luce. This Privacy Policy applies only to our website and services. We are not responsible for the privacy practices of any third-party websites and encourage you to review the privacy policies of any third-party sites you visit.

The inclusion of any link on our website does not imply our endorsement of the linked site or its contents.

12. Social Media Features

Our website may include social media features, such as "Like" or "Share" buttons for platforms including but not limited to Facebook, Instagram, and Twitter/X. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features are either hosted by a third party or hosted directly on our site. Your interactions with these features are governed by the privacy policy of the company providing them.

If you interact with Pizza Luce through social media platforms, we may receive information about you from those platforms in accordance with your privacy settings on those platforms. Please review the privacy settings and policies of each social media platform you use to understand what data they collect and share with us.

13. How to File a Complaint with a Data Protection Authority

If you believe that we have not handled your personal information in accordance with applicable law or this Privacy Policy, you have the right to file a complaint with the relevant regulatory authority.

13.1 Federal Trade Commission (FTC)

The Federal Trade Commission (FTC) is the primary federal agency responsible for consumer protection and enforcement of privacy-related laws in the United States. You may file a complaint with the FTC through the following channels:

• Website: www.ftc.gov
• Online Complaint Form: reportfraud.ftc.gov
• Phone: 1-877-FTC-HELP (1-877-382-4357)

13.2 California Privacy Protection Agency (CPPA)

If you are a California resident and believe your rights under the CCPA/CPRA have been violated, you may also file a complaint with the California Privacy Protection Agency (CPPA):

• Website: cppa.ca.gov

13.3 State Attorneys General

Many U.S. states have attorneys general offices that handle consumer privacy complaints. You may contact the attorney general's office in your state to understand your options and file a complaint if you believe your privacy rights have been violated.

We encourage you to contact us first at [email protected] so that we have the opportunity to address your concern directly before you escalate the matter to a regulatory authority. We are committed to resolving all privacy concerns promptly and fairly.

14. Changes to This Privacy Policy

We reserve the right to update, modify, or revise this Privacy Policy at any time to reflect changes in our practices, technology, legal requirements, or for other legitimate business reasons. When we make material changes to this policy, we will notify you by:

• Posting the updated Privacy Policy on our website with a new "Last Updated" date at the top of this page
• Sending an email notification to registered users (where we have your email address on file)
• Displaying a prominent notice on our website homepage for a reasonable period following the update

Your continued use of our website and services after we post changes to this Privacy Policy constitutes your acceptance of those changes. We encourage you to review this policy periodically to stay informed about how we are protecting your information.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data handling practices, please contact us. We are committed to addressing all privacy-related inquiries promptly and transparently.

We aim to respond to all privacy-related inquiries and requests within 45 business days. For complex requests, we will notify you of any required extension within the initial response period.

Thank you for trusting Pizza Luce with your personal information. We take that trust seriously and remain committed to protecting your privacy and providing you with a transparent, safe, and enjoyable experience every time you interact with us.

This Privacy Policy was last reviewed and updated on June 14, 2026. Pizza Luce — cafe-pizzaluce.click